Charles jeffrey loverboy
Fractional Head of Footwear (Design & Development)
Background
Mosaic, an AI-powered data analytics platform for Capital Markets, had achieved impressive early traction through Founder-led sales into their networks. They were looking for help building a brand new commercial function able to meet the needs of their discerning global client base
What we did
Ran an initial health check to identify key challenges
Defined the new commercial strategy and revised the go-to-market approach
Built the teams, processes and culture to accelerate growth
Outcomes
Set up, hired and onboarded business development, enterprise sales and customer success teams
Built scalable enterprise SaaS sales process including CRM and toolkit
Introduced a data-led approach with new reporting cadence
Introduced a healthy, competitive and collaborative culture
Supported the development of a strategic partnership to open up new sales channel
